Internet & Business Any business that can benefit from the greatest exposure at the least cost should consider a presence on the Internet. Exposure to a LARGER MARKET --- A Web site puts your business in the “Global Yellow Pages" Exposure to a TARGETED MARKET --- "Search engine" links put your business in front of the consumer looking for the products and services that you provide Enhance your COMPANY IMAGE --- A Website puts you on an equal footing with your larger competitors What can it do for my business? Serve as a business brochure by educating the consumer to all of the products & services that you provide Serve as a marketing mailer or newsletter by detailing new offerings and "specials" Provide an efficient two-way communications link for your clients (Your door is always open for them and/or you can target e-mail to them) Increase customer service with less personnel involvement by linking to destination sites that display visual images, tour and museum hours, weather, etc. What makes a Website effective? Design - Your business can stand out "Search Engine" interaction- Your business is easy to find Links - Your web site is easy to use What do I need to get started? Domain Registration Registering your unique name in the World Wide Web Host site location A "leased" space on a computer that is hooked into the Web Web site program A computer program that interacts with your site visitors Search engine links So that your site will appear when someone is looking for products & services that you offer E-Mail It makes sense to set-up an easy method for contact *Most small businesses get on the WWW for less than $800.00 and $35.00 per month